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๐’๐‚๐†๐ ๐๐€๐‚๐Š๐€๐†๐ˆ๐๐† ๐’๐๐„๐€๐Š ๐Ž๐”๐“ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ | SEMINAR โ€œPACKAGING DESIGN REIMAGINEDโ€ WRAPPED UP WITH GREAT SUCCESS!

  • Writer: tran vy
    tran vy
  • 10 hours ago
  • 2 min read

VDAS Design Association HCMC was honored to accompany SCGP โ€“ a leading packaging design and production group โ€“ in hosting the professional seminar within the framework of the ๐’๐‚๐†๐ ๐๐š๐œ๐ค๐š๐ ๐ข๐ง๐  ๐’๐ฉ๐ž๐š๐ค ๐Ž๐ฎ๐ญ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ design competition, held on the morning of July 2, 2025, at Capella Parkview, Ho Chi Minh City.



With the theme โ€œPackaging Design Reimaginedโ€, the event delivered diverse, practical, and inspiring insights from leading experts in the fields of packaging and creative design:


โœจย The seminar opened with a warm welcome speech from ๐Œ๐ซ. ๐’๐จ๐ฆ๐ฉ๐จ๐› ๐–๐ข๐ญ๐ฐ๐จ๐ซ๐ซ๐š๐ฌ๐š๐ค๐ฎ๐ฅ โ€“ Chief Regional Officer, SCGP โ€“ highlighting the vital role of young generations in shaping sustainable packaging solutions for the future.


โœจย Following that, ๐Œ๐ซ. ๐’๐ฎ๐ฆ๐ž๐ญ๐ก ๐๐จ๐จ๐ง๐ฒ๐š๐ญ๐ก๐š๐ง๐š๐ฉ๐š๐ง โ€“ from Inspired Studio & Packaging Solutions, SCGP โ€“ shared business-oriented perspectives on sustainable packaging development and innovation through real-life practices.


โœจย The keynote speaker of the seminar, Ms. Danh Tran โ€“ Vice President of VDAS and Founder & CEO of VMARK Design Award & VMARK Vietnam Design Week โ€“ delivered a powerful and insightful presentation titled:

ย โ€œEmotional Packaging Design โ€“ Effective and Market-Aligned.โ€



Key takeaway from Ms. Danh Trแบงnโ€™s session:

ย โ€œ๐ƒ๐ž๐ฌ๐ข๐ ๐ง ๐ญ๐ก๐š๐ญ ๐œ๐จ๐ง๐ง๐ž๐œ๐ญ๐ฌ: ๐œ๐จ๐ฆ๐›๐ข๐ง๐ž ๐ž๐ฆ๐จ๐ญ๐ข๐จ๐ง ๐ฐ๐ข๐ญ๐ก ๐ฉ๐ซ๐š๐œ๐ญ๐ข๐œ๐š๐ฅ ๐ฏ๐š๐ฅ๐ฎ๐ž.โ€ - Design should be emotionally engaging while also being functional, user-centric, and aligned with market needs.


A panel discussion with SCGP experts and creative partners helped bridge knowledgeand broaden perspectives on the future of the packaging industry.


The seminar concluded with an award ceremony recognizing the outstanding teams from the packaging design competition โ€“ celebrating the creativity and effort of young Vietnamese talents in reimagining packaging for a better future.



VDAS sincerely thanks SCGP for the strong collaboration and commitment to connecting Vietnamโ€™s design community with regional trends in sustainable innovation.


We look forward to seeing you at upcoming events by VMARK & VDAS!

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